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Entries for the 'Directors' Category

Marketing 101: First Impressions

January 2013
By: Jerry Thacker
Retailers have studied consumer behavior for many years. They have experimented with the way stores are laid out and lighted. They have tinkered with the size of product "facings," that is, the width of packaging facing the consumer, and they have even had trackers follow consumers around to see wha...
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I Can't Ask My Friends for Money!

January 2013
By: Ron Haas
"The holy passion of Friendship is of so sweet and steady and loyal and enduring a nature that it will last through a whole lifetime, if not asked to lend money." Mark Twain in Pudd'nhead Wilson's Calendar Mark Twain captured the inner fear of almost every non-profit board member. "I know...
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Centerboard: Getting the Right People on Board

January 2013
By: Tom Lothamer
I've said it many times: selecting the right board members is crucial to any center's success. It's vital that the boards of Christian ministries consist of men and women who understand their ministry's mission and vision, as well as their individual and collective roles in it. Taking that to heart...
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Acres of Diamonds

October 2012
By: Ron Haas
In 1870, Russell H. Conwell hired an Arab guide to sail him down the Tigris River to Bagdad, Nineveh, and Babylon. His guide was a non-stop storyteller that drove Conwell crazy, so he just tuned him out. But then, one particular tale captured Conwell's attention... and changed his life.An ancient Pe...
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Well Done, Good and Faithful Servants

October 2012
By: Elaine Ham
Have you ever had one of those days where negative thoughts, memories of mistakes you've made in the past, and even doubts about God's direction for your life brought you to the edge of despair? If you're a Christian striving to do God's will, of course you have had those days. In fact, if you're in...
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Centerboard: It's Officio! PCC Executives Are Welcome to Board Meetings!

October 2012
By: Tom Lothamer
Over the course of writing this board governance column, it's been my delight to hear from readers. Some share how they've been encouraged or challenged; a few have said they disagree with me on certain points, and that's okay! No matter what you say, I love to hear from you. My At the Center art...
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