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Entries for the 'Staff' Category

15 questions to improve your supporter website

January 2019
By: Mike Brady
Do you want to raise more funds, recruit more volunteers, and mobilize prayer?  Investing time in improving your supporter website can help. First, be sure to have a separate supporter website in addition to your client website.  Why? They serve two different audiences. Your client websit...
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Bring God into the conversation through your website

January 2019
By: Michele D. Shoun
When Life Matters Worldwide added Questions about Abortion to our website, we experienced a dramatic uptick in email inquiries from women around the world: My husband wants me to terminate this pregnancy. Will God forgive me if I abort? I've had an abortion because I was afraid. I'm feel...
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Reaching more clients

June 2018
By: Mike Brady
A young woman’s constant companion these days is her cell phone. She knows how to work it well. Restaurant? “Let me pull up their menu, and their reviews.” Shopping? “They’re closed right now. It’s on their website.” But will they ever go to your center&rsqu...
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Why should your center attend the Summit?

March 2017
By: Michele D. Shoun
What is the Summit? The Summit is a two-day conference for pregnancy care center directors, volunteers, staff, and board members. It’s designed to sustain PCCs as effective Gospel outreaches. We enlist speakers who will challenge and encourage you, and line up practical and relevant works...
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Abortion pill reversal and the PCC

December 2015
By: Michele D. Shoun
When the abortion pill was approved for U.S. use in 2000, the pro-life movement held its collective breath. How would it change the struggle? Would abortion become so quick and easy that women no longer sought the services of pregnancy care centers? Abort...
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Marketing 101: First Impressions

January 2013
By: Jerry Thacker
Retailers have studied consumer behavior for many years. They have experimented with the way stores are laid out and lighted. They have tinkered with the size of product "facings," that is, the width of packaging facing the consumer, and they have even had trackers follow consumers around to see wha...
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