As we approach the dawn of a new millennium, exciting challenges await the pro-life ministry of pregnancy help centers. To meet these challenges, a powerful vision has been given that will put crisis pregnancy centers (CPCs) on the offense and dramatically increase their effectiveness. The National ...

We are in danger of letting our hearts become self-righteous in the face of the obvious sin of others. We can be prone to condemnation, impatience, hypocrisy, superiority, and perhaps even animosity. As I write, the news is filled with the controversy around the Miss America Pageant. New rules prop...

Television ads may offer the one best hope to reach our primary market at a crucial point in time. For years I searched for something that would reduce and, finally, end abortion. As a woman who understands the pain of abortion, both as a consumer and a provider, I wanted to establish contact with ...

For many people, "marketing" means "advertising and promotion." However, marketing is more than that. It involves building a relationship with another person -- someone for whom a service or product is procured. Today, consumers expect to be able to choose from among several options when seeking a ...

The probability of your proposal's getting any attention at all is minimal -- unless you have an edge. Here we are at a typical board meeting of the average non-profit organization. As usual, the need for more funding is near the top of the agenda. Then someone makes a statement that is predictable...